With Gogol Publishing the “Bergedorfer Zeitung” has launched its own participatory online portal. The articles of the reader reporters are intended to strengthen the local competence of the publisher.
The daily newspaper “Bergedorfer Zeitung” is ranked number seven in the highly competitive newspaper market of Hamburg. It appears in the urban district Bergedorf as well as in the southern parts of the districts of Stormarn and the duchy Lauenburg and has a total circulation of 23,000 copies during the week and 30,000 copies on Saturday.
Seventh largest newspaper in Hamburg with 23,000 copies (30,000 copies on saturday)
With the help of sub-local photos and stories of the citizen journalists, the Bergedorfer newspaper is able to secure its position as a leading provider for local information in the long run. Moreover, the ongoing communication between citizen journalists and editors strengthens the reader-newspaper-bond.
Editorial System: Large Print Publishing Cloud